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THE NEXT EVOLUTION
IN HYDRATION

Introducing new PURINA® PRO PLAN® Hydra Care™.
It’s innovative, great tasting formula is proven to increase cat’s water intake and urine dilution

PURINA® PRO PLAN® Hydra Care™, a new concept in hydration for cats.

A revolutionary supplement that has been created to help cats consume on average 28% more liquid every day than water alone*, helping to increase urine dilution.

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* Compared to cats consuming only water in addition to dry feeding. Cats must consume at least 26mL/kg of bodyweight daily for benefit.

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Cats are naturally poor drinkers, and can be very picky, even when you provide them with clean, fresh water every day

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Domestic cats are
naturally poor drinkers

Because cat’s ancestors adapted to surviving by obtaining most of their water from their food

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They have the capacity to concentrate urine at high levels, which can be a problem in some situations and lead to dehydration

Increasing cat’s water intake is very important, especially if they’re suffering from urinary tract problems

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Introducing a third bowl as a simple solution

Hydra Care™ offers a tasty, soft textured jelly which is served on its own, as an extra third bowl without substituting water or food.

The formula will engage cats to happily lick it up due to its great taste, increasing their total water intake and decreasing urine specific gravity and osmolality.

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PURINA® PRO PLAN® Hydra Care™
makes the difference

The addition of PURINA® PRO PLAN® Hydra Care™ to a cat’s diet can increase the consumption of water intake. These effects may offer health benefits to cats in need of greater water consumption for their overall health.

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Shown to increase total water intake and promote hydration**

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Increase urine dilution

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Great taste

**Compared to cats consuming only water in addition to dry feeding. Cats must consume at least 26mL/kg of body weight daily for benefit.

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PURINA® PRO PLAN® Hydra Care™
is supported by science

Multiple studies have shown the benefits of providing cats with Nutrient-Enriched Water. The products used in the following studies have similar properties to PURINA® PRO PLAN® Hydra Care™

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PURINA® PRO PLAN® Hydra Care™
THE NEXT EVOLUTION IN HYDRATION

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For more information please speak to your vet or contact Nestlé Purina.